ABB Partnership Announcement
ABB is excited to announce an amazing partnership. It has entered into a partnership with Red Sea Global (RSG), the driving force behind the amazing regenerative tourism resorts, The Red Sea and AMAALA. The partnership is under Saudi Arabia's Vision 2030. ABB will be providing over 1,200 electric vehicle charging infrastructure (EVCI) solutions. This is no run-of-the-mill project; it's the largest E - mobility project in the Kingdom and one of the largest in the Middle East too.
The EVCI Solutions Offered by ABB
ABB is going whole hog for this tie-up. It will be offering a full portfolio of AC (Alternating Current) and DC (Direct Current) chargers. These chargers will be installed at 13 locations in The Red Sea and AMAALA sites. This is infrastructure designed to serve the charging needs of the Red Sea and AMAALA fleets, as well as cars of visitors. In addition, ABB is taking it a step further by locally manufacturing EV charging pedestals in Saudi Arabia under its local content initiative.
Importance of Safety and Efficiency in EVCI
These pedestals are not ordinary. They are equipped with RCBs (Residual Current Breakers) and MCBs (Miniature Circuit Breakers). This equipment is significant as it ensures maximum safety, reliability, and efficiency. ABB looks forward to implementing the highest level of industry standards in electric vehicle charging infrastructure. It provides a turnkey solution for The Red Sea destination to sustainable transport, which is highly crucial for the future of sustainable tourism there.
The Red Sea and AMAALA Destinations
Red Sea destination is a real pioneer of luxury travel. It lies on the western coast of Saudi Arabia. Some of the world - class resorts like Six Senses Southern Dunes, The Red Sea, and others are already welcoming tourists. Another 11 resorts will open there by 2025. AMAALA is also welcoming tourists this year with eight resorts opening. These destinations are at the forefront of the global shift toward regenerative tourism. They aim to contribute positively to society and the economy as well as to the environment.
ABB's Role in Sustainable Innovation
According to Ahmad Alhussein, Regional Director of Sales and Marketing, ABB Electrification, this achievement is a great testament to ABB's efforts. ABB aims to drive sustainable innovation and support Saudi Arabia in attaining its Vision 2030. It is aligned with Red Sea Global's vision. Red Sea Global would like to be a force of change through partnerships with the best brains to design innovative concepts in hospitality for a better world, and ABB aims to help customers with engineered solutions for a leaner and cleaner future.
Saudi Arabia's Progress in Electric Mobility
Saudi Arabia is making huge progress in electric mobility. Many measures have been taken to reduce the carbon footprint and promote sustainable development. The Red Sea resort is a good example of such progress. Already, tourists to the first five resorts are experiencing eco - friendly travel. By the end of this year, Red Sea Global will open 19 more resorts in total in The Red Sea and AMAALA. With ABB's support, it will expand its charging network to tenfold.
Future of Sustainable Tourism and E-Mobility
In short, this partnership between Red Sea Global and ABB is a giant step towards e-mobility and sustainable tourism in Saudi Arabia. It sets a new benchmark for the entire region and proves that with the correct partnerships and technology, it is possible to construct a more sustainable future and fuel tourism.